Title | For All |
Agency | TBWA\Dublin |
Campaign | For All |
Advertiser | eir |
Brand | eir |
Date of First Broadcast/Publication | 2024 / 3 |
Business Sector | Telecommunications Services |
Story | A brand new campaign for eir created by TBWA launches this week. The first work to emerge since the agency was appointed (as BBDO Dublin) following a creative review last October. “For All”—eir’s new brand platform—positions the company as a progressive brand for a modern Ireland. The repositioning follows hot on the heels of a behind-the-scenes brand transformation involving a €1.2 billion investment in Ireland’s infrastructure, a transformative journey on systems and processes to make customer experiences simple, easy, and seamless across all channels and touchpoints, as well as a renewed focus on innovation. |
Media Type | Television |
Length | |
Agency | TBWA\Dublin |
Creative Director | Robert Boyle |
Creative Director | Eoin Conlon |
Executive Creative Director | Shane O”Riordan |
Head of Strategy | Paul Fisher |
Strategy Director | Ronan Jennings |
President | Diane McArter |
EP | Jay Wakefield |
DP | Piers McGrail |
Editorial | Gramercy Park Studios |
Senior Editor | Ruth Hegarty |
Assistant Editor | Simon Hargood |
Colorist | Gary Curran |
Post | William Milton |
Production Supervisor | William Milton |
Music | Bicep Productions |
Music Supervision | John McCallion |
Sound | Scimitar Sound |
Sound Engineer | Dean Jones |
Owner | Dean Jones |
Finishing | Motherland |
Production | Anthony Mccaffery |
Head of Content Production | Jess Derby |
Client Director | Sinead Lee |
Account Director | Conor Glennon |
Account Manager | Aine Neenan |
Executive Producer | Anne DePree |
Producer | Joshua Casey Smith |
Director | Niall O'Brien |
Senior Producer | Alex Plantin |
Colorization | Outer Limits Post Production |
Photographer | Rich Gilligan |